Imagine this for a moment..
You need to persuade someone to do something.
Doesn't matter what it is.
Could be to give you a job.
Could be to promote you.
Could be to go out on a date with you.
Well what if you knew exactly what made this person "tick"?
In other words, what if you could quickly identify their thoughts, beliefs and decision making process?
And even better, what if you knew - based on that information - exactly what to say and how to say it in order to get them to say "yes"?
Well that's exactly what NLP gives you.
It's like having the ultimate set of cheat codes to the human brain.
The truth is you can do lots of stuff with NLP.
You can use it to coach and lead people.
It even has use in therapeutic settings.
Going back to Tony Robbins...it's what he uses to get people to do super-human type stuff.
In short it works like this.
Beliefs drive thoughts.
Thoughts drive decisions.
Decisions drive behavior.
And behaviors drive results.
So simply put if you want to change a result, you change the behavior.
If you want to change the behavior, you change the decision.
If you want to change the decision you change the thoughts.
And to change the thoughts you must get to the believe system.
NLP helps you understand how all this stuff works.