Today’s Most Powerful Influencers Know Something You Don’t. This is It.

Discover The Most Powerful 
Weapon of Influence Known To Man And How
You Can Use It To Gain Attention, Respect & Compliance From Others
Paul Mascetta, 
Founder Influence Academy
'You’ve Seen This "Little Known Strategy" at Work on Television, in Politics, and in the Message of Today’s Most Successful Entrepreneurs, Personalities, and Leaders".

Dear Friend,

What would you say if I told you I could show you one simple trick that instantly makes people trust, respect and comply with you without question?

And what if I told you that this little trick is arguably the most “powerful persuasion weapon” known to man?

It’s almost like having…
A License To Tell People What To Do 
(And Have Them Happily Comply)

This is works if you're:
  •  A salesperson who needs customers to listen to what you say without objecting
  •  A thought leader, speaker or coach who wants people to accept your message as undeniable truth and buy your products and courses 
  •  A thought leader, speaker or coach who wants people to accept your message as undeniable truth and buy your products and courses
  •  Someone who wants to understand and apply the psychological science behind making people respect and admire you the minute you walk into a room before you utter one single word
This little shift in the way that you’re currently doing things could very well be the difference between where you are right now and where you want to be.

Let me explain.

Do you remember the last time you got sick and went to the doctor?

What exactly happened during your visit?

My guess is you sat around waiting for a while.

I know here in NY doctor’s offices never seem to have their stuff together.

You make an appointment for 2PM. You show up at 1:50 and sign in.

And then after an hour of waiting, fiddling with your phone and watching whatever boring tv show they have on they finally tell you the doctor is ready to see you.

The doctor asks you a few questions, examines you, writes you a script and sends you on your way.

You go to the pharmacy, get your meds and take them as prescribed. 

The end.

Now in that entire process do you ever question or doubt the doctor?

Do you even ask them what took them so long to see you?

I mean unless we’re talking about something life threatening where you may need a second opinion chances are you accept whatever the doctor says and go you get your script filled.

And you do so willingly and happily.

Same thing happens when you go see a lawyer.

Or a police officer.

Did you know that most people will allow a police officer into their home without a warrant simply because they think they’re obligated to?

So what’s going on in all of these cases?

What do these people have that causes the average person to just simply accept what they say without question?

And more importantly how can you acquire this power and use it to your advantage?

It’s called AUTHORITY.
Why Authority Is The Most Powerful Weapon of Influence Know To Man
In his bestselling book Influence, Psychologist Dr. Robert Cialdini identifies “six weapons of influence” which include:
  •  Reciprocity - We feel obliged to return favors or give back to those who have given to us. - Think about how you feel when you receive a holiday card from someone and forget to send one back.
  •  Commitment & Consistency - When we make commitments we tend to keep them or else we feel a sense of discomfort. The same is true when we are not consistent in our thoughts and actions. Think about how you feel when you say you will do something and then you don’t follow through.
  •  Scarcity - As something becomes less available we tend to want it more. Think about that item that has been discontinued or that new exciting person that you just met who isn’t responding to your texts.
  •  Social Proof - When we are unsure of what to do or think in certain situations we look to see what the majority of others have done in a similar situation. Think about what you do when you’re thinking of buying something but aren’t sure which type of product is the best.
  •  Liking - We prefer to say “yes” to people we like. Think about the difference between a close friend asking for a favor vs. someone you don’t get along with.
  •  Authority - We respect authority figures and will often accept what they say without questioning it. Think about what you do when your doctor writes you a script after examining you.
Now of all these weapons...

Authority - in my opinion - has the most leverage.

Here’s why.

While all of these weapons are effective they all involve some sort of active work during the persuasion process meaning that you have to execute some form of behavior to get someone to comply.

With reciprocity you have to give something to get something.

With liking you have to mirror and match and use rapport building techniques.

And so on.

But with authority (when done correctly) the person or audience is ALREADY open and willing to comply because of what you did before you even met them.

Much more powerful.
Proof That We Will Obey An Authority Even When 
It Makes No Logical Sense To Do So
Stanley Milgram, a psychologist at Yale, set up an experiment to see whether people would obey an “authority figure” instead of following their own conscience.

The experiments were started in 1961, a year after the trial of the Nazi war criminal Adolf Eichmann.

Milgram wanted to know if Nazi soldiers could use the excuse “just following orders” for the atrocities they had committed.

In Milgram’s experiment, an authority, a science researcher in a grey lab coat, told individuals that they would either be teachers or learners in a science experiment on learning and memory.

They supposedly drew lots to see who would be the teachers, but the lots were fixed so that the participants only became teachers.

The learners were actors but the participant teachers weren’t aware of this.

When the authority asked them to administer shocks to the learners when they got questions wrong, the teacher participants did this willingly even though it was paining them and causing them a great deal of stress to do so.

They kept doing so, even when they thought they were giving very high levels of electrical shock to the learners—shocks that could have killed them.

The results of Milgram’s experiments were truly frightening.

Over 2/3 of the participants continued to give shocks all the way to the point where the learners would have been killed.

No one expected these results and the experiment was done many times across all varying demographics with the same results.

Milgram explained the participants’ behavior by categorizing social behavior into two states: autonomous and agentic.

In the autonomous state, people direct their own actions and take responsibility for the consequences.

In the agentic state, people allow others to direct their actions and then pass off the responsibility for the consequences to the authority giving the orders.

In other words, they act as agents for another person’s will.

In order to enter the agentic state, the person giving the orders must be perceived as qualified to direct other people’s behavior.
They must be seen as legitimate and credible.

And as an Authority.
Once I understood the power of Authority I began researching anything I could get my hands on regarding it ranging from celebrities to political figures.

And what I realized was that there is a four stage process that can be applied and repeated to create authority.

I wanted to see if I could apply what I learned in my own life using this process.

One of the very first things I learned was that you should never try to be an authority in more than one least not until you’ve successfully created authority in one area.

I decided that I wanted to become an Authority when it comes to hypnotic language.

I put this 4 stage process to the test and now today I am regarded as one of the foremost experts in this field.

In fact if you go on Youtube and type in “How To Use Hypnotic Language”...of the 25,000 results my video comes up first.
I also have a video on this topic that has gotten over 100,000 views (and it's probably the worst video I've ever made)
I also consult with other high profile hypnotherapists (some of which are clearly more educated and experienced in the field of hypnosis than I am) and am paid large sums of money to help them market their businesses and services.

Is it because I’m smarter or more talented?

It’s because I understand the power of something called “Positioning” which is covered in Stage 2 of the four stage process called The Authority Code.

And now I wanna share it with you.
Crack this Four Stage Code And Use the Proven Power of Psychological Influence to Establish Your Authority.
The Authority Code 
Video Training Course
Here's What You Will Learn:
Stage 1: Set The Frame
  •  How you can become any authority in any niche, no matter where you are now, where you have been, or what your qualifications are simply by following a set of established psychological patterns and concepts tested and proven after years of research and analysis…
  •  Authority Explained – The subliminal response few question but everyone is influenced by. Discover the true difference between authority figures and everyone that follows by studying the psychology of authority you can use to influence anyone…
  •  Why 66% of subjects in laboratory tests will actually blindly follow an authority beyond the point where their actions are no longer accepted within cultural norms or moral code…
  •  How perception of authority impacts the decision making process and the incredibly simple yet easily applied principles of applied authority and leadership that force others to follow without even thinking about it…
  •  60+ years of research broken, down, explained and applied to the concept of leadership establishment and charisma development…
  •  7 ways to harness the power of “snap judgment respect” – Most decisions to follow authority occur within a split second, understand these 7 principles and gain respect instantly…
  •  4 voice techniques for subconscious authority positioning and techniques you can use to reposition the way you think to gain immediate respect and the attention of any audience…
  •  Your “Authority Persona” Checklist – A complete breakdown of the steps you’ll follow to establish your authority as a leader and convince your audience to listen...
  •  Credibility vs. Persuasion vs. Influence – Do you know the difference? This is a vital distinction you’ll learn and apply to bridge the gap between mere credibility, respect and the impact you’ll have on the actions and thoughts of others…
  •  Becoming an influencer with credibility and how you can create an aura of leadership that follows you everywhere you go…
  •  The commonality most leaders with influence share (you see this in Oprah Winfrey and Tony Robbins) and how you can use this elusive force to shape the minds of others…
  •  6 factors in attaining credibility, how to use them, and why they are essential techniques of influence you must learn if you want to become capable of being believed and worthy to receive the confidence of others…
  •  Understanding the ONLY way a follower will make a change out of his or her comfort zone and how you can help a follower make this decision with a key piece of information you’ll learn to share…
  •  Dealing with other leaders, how to position yourself on equal footing as even the most powerful of influencers and authorities, and techniques you’ll use to avoid the defensive front most leaders will put up after you begin using these stills in your life…
  •  Why facts don’t work with most people, a better way to persuade, and a presentation technique you’ll use to capture the attention of your audience and keep until you are finished making your point…
  •  And much, much more as you begin to discover and frame your authority!
Stage 2: Engineer Power
You'll Learn:
  •  Why you don’t need to have proof of your ideas, concepts, or methods to successfully establish your own credibility (DON’T SKIP this section unless you are already in a position of power and authority) …
  •  How to take the accomplishments of others, ethically borrow them, and use them to advance your position as a powerful authority…
  •  3 case study examples of “Power Transfer” through networking within an organization (use this technique in to rapidly move up the ladder and past your current ceiling of achievement)…
  •  Passive vs. Active Transfers of power an dozens of ways you’ll use both to borrow the authority, reputation, power, and even ability of another person and use it to achieve your goals of influence…
  •  Why all proof mechanisms are not the same and how you can use 7+ different types of proof to create authority…
  •  How to keep credibility transfers you’ve created from being destroyed or taken away (this is a set of techniques you’ll use to guarantee you will not lose all of the work you do establishing yourself)…
  •  Creating your “Authority Power Base and Platform” to claim your position as an expert authority. This is the planned-for-you and detailed path you’ll use to build a platform for your ideas, mission, products, or services…
  •  The “3-5 Year Principle” – A litmus test for your niche positioning and authority building efforts. Pass this test before you move on! You’ll need to consider the full impact of your work before you start…
  •  5 Primary Ways People Will Learn From You and how to use each of them to create an authority base you can profit from…
  •  Marketing your position of authority (learn these lessons and save thousands on the cost of marketing consultation services). You’ll learn to build your very own brand…
  •  Websites, books, blogs, social media, content and more – See how all the puzzle pieces of online authority building fit together…
  •  5 Different Authority Styles – You’ll pick the style that most suits who you are and move forward establishing an authority persona matched to your objectives, goals, and desired outcomes…
  •  How you can use virtual platforms to help other people feel like they are connected to you. You can also use this technique to create a group of followers—a “tribe” that feels connected to your voice, leadership, and message…
  •  And so much more as you plot, plan out, and engineer your position of power!
Stage 3: Become The Alpha
You’ll learn to create a path others will beg to follow as you discover…
  •  Your “Alpha Personality” – The natural leadership ability you can unlock from within yourself to create a path others will willingly follow (if there is a secret to entrepreneurial success, this may be it!)…
  •  52+ character traits, qualities, and pinpointed profiles of your personality you can either work on, emulate, or include in your persuasive process to become an alpha leader, entrepreneur, or highly regarded visionary thinker…
  •  Displaying morals, sound ethics, and values from your heart, incorporating these elements into your work, and exciting the mind and spirit of your followers as they recognize your passion and purpose…
  •  How to make people gravitate toward you and become the magnetic pull capable of drawing in the attention of anyone involved in your target niche…
  •  Techniques you can use to show the self-discipline everyone expects from leaders (even if you aren’t self-disciplined) and how to become a shining beacon of hope in a world where so many goals are set and then forgotten…
  •  Methods you’ll apply that will help other people set and achieve goals (once you do these, you’ll have a tribe of followers that’s impossible to shake away)…
  •  Your new process for finding ways to remove obstacles. This little-known trait is a key ability of leaders who set out to establish their authority through helping others. You’ll use it to move forward in your life and show others to do the same..
  •  Ever wonder how many leaders end up with 10x, 100x, or what seems like 1,000x more energy than everyone else? Not only will you find out how super achievers “create more time in the day,” you’ll learn how to do it yourself…
  •  How to develop superior social skills so you can “talk the talk” that creates change, makes people feel the impact of your words, and fosters instant connection in conversations…
  •  The art of storytelling and how to use metaphors, stories, and memorable anecdotes to reinforce the ideas and concepts you’re ready to share with the world…
  •  Communicating your way to a bigger network of influencers, opportunities, and chances to succeed and share your message with more people…
  •  The step-by-step process of eloquence and physical presence development. Use your strong persona for good (and recognize how it can be abused for evil) as you create an unstoppable charisma for influence and become a force for lasting change…
  •  Why (and how) you can stop letting the “small stuff” bother you and focus in on the more important factors influencing your life, the lives of others, and outcomes…
  •  Techniques for effective listening even when the spotlight is still on you (remember not to lose your ability to listen because if you do, your position as an authority is threatened at it’s very foundation)…
  •  How to remind yourself you are still human despite the power you’ll feel when you embrace this process and path to influence the lives of so many other people…
  •  And more as you actively become the alpha leader others will only ever aspire to be!
Stage 4: Speak The Language
Learn to speak the language of authority, leadership, and influence as you find…
  •  The H.I.L. Language Formula – The subtle differences in tone of voice, use to action words, and linguistic shifts you’ll use to create your own lexicon of influence…
  •  An “A to E” look at powerful action words, how you can use them to call others to follow, convert on an offer, embrace an idea, or go out in the world and spread your message (use these action words carefully)…
  •  “3 C’s Of Communication” and the best practices in speaking presentation (or even content development) you need to know before you attempt to influence anyone…
  •  How to create a powerful voice that exudes passion while speaking from your core—from the very heart of your principles—and communicates a clear authenticity of purpose others will hear in your voice and imagine in their minds…
  •  4 Keys to Voice Projection – Often overlooked public speech fundamentals that will separate your voice from others and create stand out authority in an instant…
  •  Why the _________ of your voice matters TWICE AS MUCH as the content of your message...
  •  The 3 ways listeners experience your voice – Learn these, adapt to them, and create your speaking persona around them to improve your influence and speaking power…
  •  12+ techniques for pacing your speech, authoritative delivery style, expert presentations, stage command and many more of the apply right now to notice the difference techniques you can use to command authority…
  •  Posture and presence – How to change your body position to impact the way people listen and methods you can implement to keep from blending into the crowd of listeners that surrounds us…
  •  15+ distracting behaviors that make a massive impact on how people perceive you during a presentation (it doesn’t matter if you are recording yourself speaking for a broadcast or webinar, or if you are presenting live, these are essential must-learn behaviors)…
  •  How to use Hypnotic Language to reinforce your authority – As soon as you learn this hypnotic language techniques, you’ll see them at work when you watch successful leaders and authority figures speak…
  •  Techniques to make the complex process of tapping into subconscious thought with language patters as easy as following a pre-proven set of hypnotic principles…
  •  20 Hypnotic Language Pattern Scripts – Broken down and explained by audience, purpose, and situation. Just swipe and apply these scripts in presentations or conversations to gain your subconscious edge in authority…
  •  Easy, step-by-step, fill-in-the-blank authority building language techniques you can copy right into presentations, content you create, and conversations you have to establish yourself as a leader worthy of working with…
  •  And much, much more!
So What's The Cost of Entry?
Imagine being able to walk into a room and command admiration, respect and loyalty before you even say anything. 

What would that be worth to you and your business or organization? 


Many would call it… PRICELESS.

If you’re like most students of influence and persuasion, you’ve already spent $1000’s on books, tapes and seminars to improve your sales messages, your ability to lead, and even your own personal relationships!

So here’s a quick comparison: If you and I were to site down personally (as I do with many clients) this strategy would easily cost upwards of $300 per hour.

However, because the entire course is available online digitally, I’m not going to charge anywhere near even one hour of consultation.

That’s right, your entire investment in the The Authority Code is only $297, $97, $59

But hurry, this is only a limited time offer.

That means by ordering today you get the lowest price possible.
List Price - $147 Your Price - $47
*Special Fast Action Bonus Package*
Get started today and I'll throw in these bonuses at no cost:

Free Bonus #1: The Pack Leader Blueprint ($27 Value)

Learn how you can utilize & leverage the psychology of herd & pack mentality to make people view you as the leader of the group.

Free Bonus #2: The Alliance Code Quick Start Pack ($27 Value)

Learn The "Secret Weapon" Technique That I Used To Catapult My Alliance (& My Business) And How You Can Use It To Do The Same
List Price - $147 Your Price - $47
Three Reasons You Should 
Jump On This Right Now:
  •  This training is specifically designed for students of Persuasion & Influence. 
  • Being a long time student of influence and persuasion techniques myself I understand the unique challenges that you face every day. That’s why The Authority Code is designed to overcome the challenges you face trying to persuade, command and sell.
  •  Scripts, example and dialogues. Inside you’ll get dozens and dozens of examples that illustrate each hypnotic and persuasive technique. No guesswork and no confusion while you absorb the secrets.
  •  The Four Stage Authority Code that I'm revealing here will NOT be found anywhere else. This is your chance to use this code to command the admiration, respect and compliance that you deserve.
  •  You're locking in your special pre-sale discount. Plus you'll get immediate access to the bonus material.
  •  Learn on your own terms. With video, audio and text. So you can learn in whatever format you prefer. Video is the most engaging and great in front of your computer. Audio is great for listening in the car when you’re too busy. Text is great for finding the nuggets of gold you want quickly and revising the info. 
It’s Your Turn to Try the Very Same Communication Techniques and Subconscious Queues Today’s Most Successful Leaders Leverage to Build Unstoppable and Profitable Tribes of Followers.
Paul Mascetta

P.S. Get access to 12 video and audio modules, including PDF transcript, to master the Four Stage Authority Code that forces people to listen, respect and comply with you. 

Don’t decide now! Just say maybe and try out everything here for 365 risk-free. 

In fact, all the risk is on me. And hurry! The low entry level investment will soon go up in price. 

So order now to avoid disappointment.

P.P.S. Remember this is the ONLY time you will see this training offered at this ridiculously low price. Lock in your savings today.
List Price - $147 Your Price - $47
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